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Privacy Policy

This Privacy Policy is framed to aid you to understand the way collects as well as processes data that you would be sharing online. Before you make up your mind to submit information, we request you to go through the Privacy Policy carefully. It’s assumed that you have accepted the practices elaborated in the Privacy Policy after you’ve used the service. In case you don’t wish data to get collected from our end, then please don’t try availing our services.

No bit of personal information is collected especially for kids below 13 years of age. Such a tasks is done only after the consent of parents or guardians and when the information is verified for authenticity. Reasonable measures are taken if the domain becomes aware that the child has submitted information without any permission. The data is deleted from the database so that it can’t be used for any other purposes. Feel free to contact our customer support team, if you think a toddler has registered online.

There are two types of information that we collect.

Personal Information 

Non-personal information

Personal Information

Data like email address, name, and telephone number helps us to identify the person easily. This helps us to add on to a list of visitors stored in a database. The sole purpose is to retain it whenever we would be serving you in a better fashion. In case if you like to withdraw from providing us with personal information, then you might not avail the advantages of certain services. Besides, when you are engaged with the online marketplace for a long time, technical information of your system is collected. This includes IP address, date & time, duration of navigation, operating system information, etc..

Registration with SelectFurnitureStore

In case you register for any other services, it implies that you have given us the authority of using public information from that account. This aids to complete the profile quickly. Do remember that different policies govern the way in which information is revealed, used or stored through the service. We suggest that you should take a look at the terms and the practices when it’s all about data capture.

At any point in time when you are logged into the account, you may check or update the information accordingly. You can also opt for deleting the account through the support team.

Tools used to identify users

Just like other websites, your IP address is used to offer the best web experience and diagnose issues. Moreover, it helps to identify the location through which you have added products to the shopping cart. To make the experience personalized we use web beacons to fetch data related to trends and service traffic. These can be used alone or along with cookies. When both of these are used together, personal information may get linked with online information. While a ‘session cookie’ stores temporary information that gets deleted as soon as you switch off the system, persistent cookie enables the service and remains on the drive till you manually delete it. Since the browser is setup to accept cookies, settings may have to be changed accordingly.

To check how our marketing efforts are contributing towards a better shopping experience, SelectFurnitureStore advertises based on the user’s interests and preferences. Google analytics may be used to keep an eye on the activity and collect as well as process data as it’s required. Choosing the option for not receiving advertisements means you no longer will be able to view them even if they are crafted according to the interests. In addition, cookies may continue to gather data for fraud prevention.

How does the in-house team respond to the DO NOT Track Signals?

The do not track signal (DNT) feature signals the site not to reveal any of the online activities or track behavior. In case if the website responds to the DNT signal, the collection of certain information might get blocked by the internet browser. With this in mind, SelectFurnitureStore doesn’t recognize such type of signals.

Third-Party Links

SelectFurnitureStore might provide links to third-party sites which neither owns nor has access the the information collected from our end. We don’t hold ourselves responsible to any of the practices that are followed while collecting data. We strongly suggest you to understand the privacy practices of third-party sites before you go about entering any type of information.

How is the personally identifiable information used and disclosed?

Except as mentioned in the Privacy Policy, SelectFurnitureStore doesn’t sell / disclose or rent the information collected to third parties unless and until you give us the authority. However, the information may get disclosed for the following purposes:

Send information pertaining to placed orders

Create digital content for the activities you had been involved.

Send information related to promotion of products.

Analyze the shopping trends and thereby customize the services for a better online experience.

Prevent frauds or any other illegal / prohibited activities.

Make modifications to the Privacy Policy and the Terms of Use whenever the need arises.

When the situation arises, non-personal information captured online may be combined with Personal Information according to the specified purposes. This is used to update aggregated data centered around web browsers. Such anonymized information is provided to third parties with a view of describing servicAgree with agencies involved in data protection and enforcements of law.

Third Party Service Providers

SelectFurnitureStore works closely with companies and people which carry out functions on our behalf. These include order fulfillments, packages deliveries, credit card payment processing and catering to the advertisements posted on our behalf. While access to personal information might be given to such third-parties, these may not have the intention of misusing data for other purposes.

Sharing of Information for marketing activities

The online portal may join hands with well-known companies to offer you more about the services and products. Such organizations are those whose privacy policies are as consistent as ours. These include magazine publishers and retailers. Do feel free to contact us, if you don’t wish to share personally identifiable information with third parties. Once the request is processed by our team, no information will be shared for future marketing and promotional activities.

Personal Information Retention

SelectFurnitureStore retains every bit of data to meet the terms specified in the Privacy Policy, unless and until it’s required by law. Gain access and thereby update the personal information along with preferences. Alter personal information once logged into the account. So get in touch with clear instructions about what needs to be changed or deleted from our end. We would respond to your request at the earliest.

Changing the account preferences

At any point of time, you can communicate with us and let us know whether or not you want us to use the personal information to contact you. We respect your desires. In case you are registered with SelectFurnitureStore, then you may log into your account and go about changing the preferences through the ‘My Account’ section. Besides, you can use the ‘Unsubscribe’ option to stop receiving emails, newsletters or any type of data from our end. Do make a note that if you are using more than one login ID/email address while availing the services, you may continue receiving any sort of communication with the details not specified in the opt-out request.

If you are a registered user, you may change your preferences to receive / not to receive any sort of communications apart from emails by logging into your account and indicating those preferences on the "My Account" section of our Service.

The online portal is not responsible for collecting information from youngsters below 18 years for any intended purpose. The minor can go through the website only under the supervision of guardians and parents. During any instance, if you want the information to be removed, then you can contact our customer support team via mail or contact SelectFurnitureStore by phone.

Information Security

In order to safeguard the collected information, we use reasonable measures. Besides, we also take steps to make sure that third parties which help to make the site functional agree to safeguard the information that’s collected from your end. Once the sensitive information is sent from your end, we ensure that it is encrypted with SSL, the encryption protocol according to the industry standards. SSL-encrypted pages are recognized by URLs starting with “https://”. Despite the efforts, we don’t guarantee you 100% safe and secure online shopping experience. However, you have the freedom to take precautions and provide measures depending on the situation and the appropriate usage of the site. Don’t continue using the website if you don’t agree with the terms and conditions stated in the Privacy Policy.

If you have any questions/doubts pertaining to security of the site, then please contact the customer support team via the email address or contact number.

General Data Protection Regulation (GDPR)

Our purpose here at has been and will continue to be, to create the perfect environment for you, We thank you for trusting us to do that for you. We are well aware that in this process you have granted us access to information about you and your online activity in our website, and we want to assure you that your personal data is safe with us and we are only using it to provide you with our service in the best manner possible. our Terms of Service that describes as transparent as possible with our customers. We want our policies to reflect the spirit of that mission. We’ve clarified what type of personal data we collect and process about our users, what purposes we use it for and who we share that data with. We’ve added an entire section about GDPR, explaining for how long we retain personal data about our users and also what rights our users have regarding their personal data. The new Terms of Service and Privacy Policy will go into effect on May 25, 2018. By continuing to use our Service after this date, you automatically agree to these terms and policies. If you have any questions or concerns about how we use your data, please get in touch with us at This update is a required legal notice. We have to alert you of these changes even though you may have unsubscribed from marketing or promotional emails in the past. Thank you for being part of our story so far. See you on our website.

If you have any questions/doubts pertaining to security of the site, then please contact the customer support team via the email address or contact number.